Ghana is seeking to establish itself as an economic
and commercial hub and Gateway to the West African sub-region.
From a trade & industry point of view, would you
say that the fundaments have been set for this to happen?
To a large extent we have built a solid foundation
on which this gateway indeed has already been built.
I would like to approach this from a more global point
of view. Ghana has been a prime investment destination
and the destination of choice both for local investors
and foreigner investors.
The first thing to keep in mind about Ghana is the
political stability. No amount of investment promotion
can make a country an investment destination of choice
unless you can guarantee political stability. It is
the starting point. In Ghana, strong democratic institutions
back the political environment, which is led by a stable
political leadership. It becomes a big generic when
people say there is a stable political environment.
But what is it that makes it stable? It is not just
about the traditions or the elections etc. To have strong
political and democratic institutions also involves
the judiciary, our parliament, the free press and all
those other elements that go to underpin the country's
stability. I think that these institutions guarantee
Ghana's political stability. And therefore, it may not
really matter who is in power. When you talk about political
stability, it relates more to the institutions that
guarantee that stability rather than just the government.
It just happens that right now you have a political
leadership that has, because of its own political tradition,
enhanced the value and the character of these institutions.
The political management is of added value.
Another reason why Ghana is becoming a destination
of choice for investors is that apart from the political
stability, the country is becoming an economic success.
We are managing our economy in a prudent manner and
that is why you have all the benchmarks and the indicators
in the right places. The World Bank and the IMF would
only cite you as a success if you are doing the right
thing. I think it would really be naïve just to
speak about political stability without economic stability
when one speaks about attracting investors.
Thirdly, of importance is our infrastructure. You may
have other countries that may have more developed infrastructure,
but the combination of infrastructure that Ghana has
to offer is quite unique. We have two first class ports.
Furthermore, there are only three airports classed A
in Africa, one of them in Ghana. In energy and telecommunications,
there is still some room for improvement, but average
business can enhance output on the basis of this. For
example, there is Affiliated Computer Services, Inc.(ACS),
a premier provider of diversified business process and
information technology outsourcing solutions to commercial
and government clients worldwide. Also, other such companies
have started coming to Ghana. So, if really we did not
have a reasonably well-developed telecom infrastructure,
this would have been really difficult to achieve.
Is it therefore fair to say that the government
of Ghana is establishing higher levels of confidence
in its economy? What are the other qualities of the
Ghanaian market, which induce new levels of trust and
make Ghana's economy a Gateway?
Yes, there must be a level of trust in order for all
the investments to be rerouted into this country. But,
of course there is also manpower, which is important.
I think we have not just high skilled manpower, but
also people who are trained abroad and learn very fast.
That is an asset. If that manpower base is not there,
I doubt there is much we could get done. And then of
course, there is the market size. Through Ghana as a
Gateway, there is access to a sub-regional market of
two hundred and fifty million people.
So, if you combine all the other things I have talked
about and the fact that you have the potential for this
market, the Gateway idea starts to make sense. Because
otherwise, any other country can say that it is a Gateway,
because it is located in the sub-region. But, Ghana
offers a combination of factors that other countries
cannot provide. Ghana is able to live up to its promises.
And then, finally I have to mention the social cohesion,
because that is different than the political stability.
We have a very stable society. Ghanaians are not extreme
in their nature. They are very hospitable and there
is a pleasant environment. It is the combination of
all these little things that ad up. It is something
that people overlook, but it is very important. You
can have fantastic societies, which may even have all
the democratic institutions that I am talking about.
But social cohesion automatically guarantees the stability
of a society.
We have political stability, economic stability, infrastructure,
manpower, social cohesion, and market access to the
ECOWAS region. Moreover, there is also an element of
proximity to the most dominant markets like Europe and
the United States. As a lawyer would say, all the matters
speak for themselves.
Private sector export led growth is what the Kufuor
government has been looking for. How does this work
out in practice?
I am working on a two-pronged strategy in the ministry,
which is focused on the 'new industrial reform and accelerated
growth' program. This program has two core strategies.
One is to develop and implement a very comprehensive
export-led industrialisation drive, which is focused
on agro-processing and other manufacturing activities.
This also involves mass mobilisations of rural communities
and other vulnerable groups. Of primary importance is
export-led industrialisation, and secondly, it is also
targeting other manufacturing activities. The key word
is mass mobilisation of rural communities. In fact,
it means the mass mobilisation of Ghanaians. 60% of
the Ghanaians live in rural communities. A program that
does not take the rural communities into account as
a pivotal driving force will not work. You cannot spread
development unless you have a strategy that brings rural
communities into mainstream industrial activities.
The second strategy is to promote local industrialisation
but for the purposes of satisfying the local markets.
Export-led growth brings us foreign exchange, but all
this does not need to be spending on imports, because
then the money goes away again. We need to be able to
develop local industries that are producing essentially
for the local market. This will cut down on import.
These are parallel strategies that need to go together
and is therefore a slight qualification of the export-led
growth. The two sides of the story will run side by
side.
Now within this strategy, of course in Ghana it
is very easy to talk about cacao and about mining as
two very important sectors that can boost the economy
forward. But when you want to really implement your
two-pronged strategy efficiently and in a sustainable
way, diversification of Ghanaian sources of income revenues
is needed. Could you tell us a little bit about that?
Ghana cannot perform both strategies just talking about
cocoa and gold. Ghana is implementing a comprehensive
strategy of export-led growth and import substitution
program. We are looking at new growth pillars for the
economy, which is essentially agro-based (or they could
be other manufacturing activities).
For the agro-based industries I am looking at industrial
starch. Ghana is already involved in that and it is
part of the Presidential Special Initiatives (PSI).
Within this framework there is industrial starch, oil
palm, garments and textiles, salt, and cocoa processing.
Finally, there is an interesting category called builders
woodwork. This is wood processing in the form of knocked
down furniture, doors, window frames and such products.
There is a very big export market for this now. All
these new growth pillars were designed to move us away
from over-dependence of cocoa and gold.
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Cocoa and gold are currently exported in a raw form.
We are now looking at manufactured exports. Now the
industrial stacks are intended to be a pro-poor export-led
programme in the sense that 90% of farmers in Ghana
are already involved in the cultivation of cassava.
My plan was to turn to a new growth pillar. We cannot
move away from cassava, if already 90% of the people
are involved with cassava. The government seeks to implement
measures that will bring value, a new meaning to the
crop.
Already, we have factories running that provide examples
of what this idea will bring to the country. This is
not theory at all. One such factory is owned by between
8 to 10 thousand farmers. It is a new concept called
the 'corporate village enterprise model' involving communities,
but of course managed by the best professionals you
can find in the industry. It runs in line with the previously
mentioned strategy and gives a new sense of where exactly
Africa is going. This whole concept of villages only
being capable of doing things on a subsistence level
is suicide for your country. If you think that 60% of
the population are not capable of doing things that
bring them into the modern business culture, then really
there is no future. Therefore, I just applied all the
modern business concepts and helped the farmers to form
a corporate entity like a stock company. The difference
is that we are bringing in the right kind of management.
This explains why your ministry is now called the
Ministry of Industry, Trade & Special Presidential
Initiatives?
These initiatives are big new growth pillars for the
economy, which will diversify our income and revenue
base as a country, while at the same time integrating
the poor in a more practical and effective way into
mainstream economic activities. We do not want to keep
them on the fringes. In conclusion, we are talking about
the best management, the best technology, and it is
also export oriented.
So, one of the key things that you are trying to
do is bringing trust back into the 60% of the Ghanaian
population that have been left for such a long time?
That is exactly the meaning of it and for me this is
what underpins Ghana's whole political stability and
social cohesion. If 60% of the population remains for
much longer outside the mainstream of the economy, all
the nice things that I have talked about would not be
sustained. That is the root cause of all these upheavals
in otherwise good countries that should have been performing
well. There is no depth in the economy. You cannot rely
solely on foreign investors. Ghana has to rely on the
majority of its own people.
Public-Private partnerships have been given special
prominence. Is this then what we can expect also looking
at the future?
The PSI is probably one of the most practical cases
of public-private partnerships. Representing the government,
I provided the leadership and the vision for the community.
The question was what I could do with what 90% of the
poor people were already doing. And, how can 8 thousand
farmers come to understand that they can be part of
the limited liability company that can have this kind
of soul? Somebody has to do it for them.
But, the government has no dollar shares in the companies.
It is the private sector. I am trying to transform the
notion of the private sector just being the Unilever's
and the Nestle's. When we talk about private sector
export-led growth, this involves more than that.
Another very important part of that strategy is
the free economic zones. How do they come into play?
The free economic zones are of great importance. I
try to approach all this from a practical point of view.
You can always get a reality check when you go back
to the strategy and see whether it fits or not.
Now I saw these free zones and I realize that they
had been empty for years. One of the presidential special
initiatives that were introduced is the garment textiles
initiative. This is also export-led as it is industrial,
but it is also beneficial for poor, not necessarily
for the 60% of the rural community, but for vulnerable
groups in urban communities. I do not want to pretend
that when you solve the problem of the 60%, in rural
areas, then everything is solved. We have to deal with
the vulnerable groups in urban communities as well.
The only people for whom we will have a different program
are the well off.
I am developing a new garment city in the free zone
enclave. It all comes down to public-private sector
partnership again. We cannot as a government leave the
responsibility just to the private sector, because it
will not necessary happen automatically. The government
needs to facilitate this development in a more practical
way. Therefore, I am now providing the same kind of
leadership to populate the free zones by building over
a hundred garment factories, which will be completed
in 2004. I am taking portions out of the free zone enclave
and I am developing that as a city with only garments
and textiles.
Interestingly, the government is providing the leadership,
but the ones who are taking risks in terms of renting
out this factory units and putting machines in them
are the private sector. We are just facilitating, but
in a grandiose way. This makes it possible for us to
achieve accelerated growth, because unless government
plays a role nothing will grow. You can talk about diversification
in the way that you can talk about real export-led,
but how many companies will come on see? I need to create
a big dream for the private sector and then facilitate
the private sector to drive it forward.
Certainly this program offers many possibilities
for investors. Could you elaborate on this?
This very proactive way of getting government to provide
a direction also signals to the private sector that
these are areas where we know they and we can succeed.
Literally, we are providing everything. We have provided
all the market access, the identification of the markets
in the EU and the United States and we have done all
the training for the manpower.
I have set up a model commercial production unit here
in Accra for garment, which is a model that the private
sector can replicate. It does not mean much for people
to say that the government is facilitating and providing
an enabling environment, if the government does not
go beyond that and shows what a medium sized garment
factory will look like, how to run it commercially,
and what the required type of skilled manpower is. We
are creating a blueprint that can become the practical
model for the private sector.
This is how you come to a Golden Age of Business in
a practical way. We need to understand what it takes
to really support the private sector. The policies by
themselves do not automatically generate a response.
A lot of African countries have the feeling that they
have done all that they had to do in terms of policy,
but there is no response. We need to go beyond that.
Taking into account all that has been said and looking
ahead into the future, what then is you vision for Ghana?
I want to move beyond a visionary idea into practical
demonstration of how the private sector can participate
in the development of Ghana. A vision must be practical.
My vision for Ghana now is to see Ghana became a medium
industrial hub not only for West Africa but for all
of Africa. I want Ghana to set the standards through
best practices, but also by becoming a commercially
viable industrial hub. That translates back into that
if you come into Ghana in the next 5-10 years you will
probably be amazed at what you find there. The most
significant thing that I can see is that Ghana will
have different industries sprung up and this time not
only in the cities, but all over the country. Most will
be export-led, but not all of them. It will have diversified
Ghana's economy. It will have brought the majority of
the Ghanaians in the mainstream of economic activities
and provide the basis to enhance the income of revenue
into our economy. This is what then goes into supporting
infrastructure development and construction. In the
end, the government can earn more from taxes. That is
the only way the government can finance development.
Companies have to be grown. We have to facilitate the
growth of companies so that we can earn more money to
finance development and the reduction of poverty.
All this is possible within the context of liberalized
trade regime, which is now what the world is moving
to. We are positioning Ghana within the new multilateral
trading system of the World Trade Organisation, which
is opening the world slowly, but steadily, to Africa.
I am only positioning this country to take advantage
of the market opportunities that are opening up for
us.
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